Website Design, Development and Promotion
Design is choosing a theme, a color scheme, fonts and appearance. It is also about choosing a target
Development is coding to meet the design goals. There is considerable overlap between design,
development and promotion.
• Websites that are poorly coded cannot meet promotion or design standards.
Websites that don't meet standards are ignored by customers and often ignored by Google.
• A design should be practical and within budget.
• Design, Development and Search Engine Optimization (promotion) are not standalone sections of a website. It should be an iterative process.